Enterprises today have to dedicate significant effort and resources to keep up with today’s ever changing business and competitive environments. Most enterprises are often torn between tending to the daily operating concerns and keeping an eye on their business horizon to ensure that they are headed in the right direction. Given the current business and economic landscape, enterprises no longer have the luxury of having a sizeable business or marketing team to keep planning and monitoring their strategic direction and initiatives. Caxton Labs can be your business partner in meeting these needs.

We focus on the business and market implications to conceive a range of strategies that meet our client's objectives. We then develop a roadmap of the activities and responsibilities required to turn the vision into reality and create sustainable value.

Services offered

Business process reengineering

Benchmarking/Competitive studies

Business model development

Strategy roadmap construction

Strategic marketing framework development

Market research

At Caxton Labs, we are not in the business of generating standard designs for our clients. Each proposed design is carefully conceptualised to reflect the unique nature of our clients’ businesses.

Most digital initiatives today fall short primarily because the proposed user requirements are not aligned with the offline Brand & Corporate Identity. Caxton Labs focuses on the end-users to define user goals, brand identity as well as the visual representation of various digital initiatives before embarking on delivering the ultimate user experience. Our methodology involves front-loading user preferences and simulating the offline experience before translating them into required designs for various prescribed digital formats.

Services offered

Interfaces design

Design audit

Navigation & mapping design

Online branding

Digital Solutions Engineering adopts open standards and a building-block approach. We design and build systems that can continually progress with our clients’ business. All of our solutions are “technology-agnostic”. We evaluate emerging technologies and ensure they really benefit our clients before jumping onto the bandwagon. We assure quality by constantly review and rigorously test our design, code and deployment. We also plan with clients the rollout, training, support and maintenance.

Services offered

Multi-channel solutions enabled via web, wireless and mobile computing

Commerce infrastructure and channel applications

Assess, customise and implement third party software packages

Legacy applications and systems integration

Intranet and knowledge management application

Content and digital asset management application

Corporate cockpit